Our mission is to make healthier, cleaner homes for families. A study comparing women who work outside the home with those that don’t, found women working at home had a 54% higher risk of developing cancer. The study concluded that this is a direct result of the chemicals in household products. An EPA study concluded that the toxic chemicals in household cleaners are 3 times more likely to cause cancer than outdoor air.

By using better ingredients, setting new trends in consumer transparency, and concentrating products – we’re working to make Canada proud.